Don’t let your “For Sale” sign ruin a great shot

As the real estate photography company of choice for many of the top REALTORS in Vancouver, we’ve seen an increase in the number of photo take-down requests by the Real Estate Board of Greater Vancouver (REBGV) which has affected our customers. The REBGV has some specific guidelines about Real Estate picture content:

“The number of complaints regarding For Sale Signs has increased dramatically as of late. Generally speaking as long as the REALTOR’s® name or company name isn’t readable it’s fine. A lot of REALTORS® have been taking their photos so as to promote themselves rather than the property they are selling which is in violation of the Rules of Co-operation. The reasoning behind the Rule is that since the entire concept of MLS® is co-operation between members (i.e. one member lists & the other may sell it) a buyers agent would not want to direct their client to deal with the listing agent directly thereby forfeiting his/her commission. Rules of Co-operation: 3.24 Photographs, Pictures and Sketches Images that are provided to the Board in respect of an MLS® listing shall become the property of the Board and may be used by the Board at its discretion. Only MLS®-approved watermarks may appear on images. The display of a child’s image on an MLS® listing is prohibited. The Board reserves the right to remove images which in the opinion of the Board are inappropriate. Other than the front exterior photo, additional listing photos shall not be used in future listings without the consent of the originating Brokerage. Images that contain information that is considered to be promotion of a Member will not be permitted. Images are to relate only to the real property for sale. No comments or additional information will be permitted to be placed on the image.”

What the board isn’t considering is that often signs are put up right away to maximize local drive-by exposure when you first sign a listing. The first weeks on the market are critical. When the photographs are taken after the sign is put up, the last thing you want to do is take a bad angle shot because the name on your sign might be seen. You also don’t want any great interior shots excluded because of family photos showing children. Well, you don’t need to exclude any of the shots and can maintain the angles you need. We’ve been able to quickly rectify this problem for our clients and quickly get those great shots back online to get buyers calling or through the door: Photoshop. Our professional team works the magic to ensure that all of your photos meet all standards.

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About Brett Youngberg

Brett is an engineer turned professional athlete, turned business owner & marketer.

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