Here’s the answer to the question you all are probably wondering right now… what is Instagram’s new feature? And why is it a useful tool for realtors trying to market themselves & their services?
Well, to keep it simple, Instagram has created a way for users to upload short disappearing updates called Instagram Notes. They will only show up in the inbox section of the app. This note only stays visible to your followers for 24 hours and can only be 60 characters in length.
While some users find it entertaining, others questioned its usefulness. Though, if you look at it from a business perspective, Instagram Notes is another great way to market yourself by using them to promote your products, offer customer service, or just connect with your followers (as long as you follow each other).
Unlike other platforms, Instagram Notes don’t come with notifications and are tucked away in your inbox. Making it the the least pushy of Instagram communication…
Notes is an easy & great tool to communicate. Not to mention, another way to get eyes looking at your announcement’s because they sit at the top of your audience’s inbox. That way, you won’t have to worry about it getting lost in the noise of Stories!
This is especially useful for realtors like yourself. When you have an open house or a new listing, you can utilize this feature so your followers can see.
So, the next time you need to announce important news or an event, use Instagram notes! What’s the worst that can happen?
Want to learn more about realtor marketing and optimization? At SeeVirtual, we help build a better online reputation for REALTORS® with continuous feedback, local presence monitoring, and listing optimization without the need for ads!